Medical Content Writing Solutions
When it comes to marketing any healthcare business online, whether it’s a small dental clinic or an established hospital, good content is an essential part of any campaign. Website copy, blog articles, and videos help attract and retain clients, especially if they provide accurate and easy-to-read medical information.
Website content is also vital for building links so that your site ranks higher on search results. However, not everyone can balance conceptualizing and creating content on top of handling patients and other administrative tasks.
Accolade Consultants can help. We have expert medical content writers and editors who are well-versed in creating copies and blog posts that attract potential patients to your website and social media accounts.
Email us today to schedule a free consultation.
Why Medical Content Writing is Important
- Audiences want informative content – When it comes to brands, clients want accurate and informative content. We help you create easy-to-understand service descriptions for your website copy and entertaining yet factual medical content for your blogs and press releases.
- It’s essential for SEO – If you want patients to notice your practice or clinic, you need to be at the top of Google’s search results. We help you get to the first page by inserting the right keywords into simple-to-understand and relevant website copy and articles.
- You become a thought leader – Accurate and informative content establishes you as an authority among your peers and patients. You will be a trusted source of information. Your patients won’t hesitate to reach out to you for treatments and checkups.
We provide medical content writing services to a variety of healthcare clients. We primarily serve doctors and dentists who work in hospitals or have their own clinics.
What a Content Writer Does
- Research – We perform extensive research on your company, audience, competitors, and industry to create topics and keywords that fit your brand. Research lets us determine your target patients and distribute your content according to their interests and needs.
- Strategize – Our writers work with search engine optimization experts to figure out which keywords to use for your website copy and blogs. It gives your website a better chance of ranking high on Google’s search results.
- Write Content – Once our writers and editors have the keywords and topics they need, they start writing your website copy and blog articles. Every page and post is checked thoroughly to ensure that our content strategy is followed to the letter.
Why You Should Hire a Healthcare Content Writer
They’re experts at what they do – Just like you’re an expert in medical sciences, content writers are professionals in creating engaging and informative content for your business. You simply need to brief them about your practice and specialization, and they’ll provide you with tailored marketing copies and blog posts that attract more clients to your business.
They provide fresh content regularly – Content writers consistently pump out high-quality articles so your current and potential clients will always have something new to read on your site. When your fresh content gets shared, you’ll be able to reach more patients.
They save time and energy – Face it, between handling patients and administrative tasks, you don’t really have the time to create marketing content. It’s more complicated than it looks.
Creating topics, researching keywords, and writing posts and website copy takes days or even weeks to do. And if you have little to no knowledge and experience in content writing, your work may end up being ineffective.
Content writers do all the research, conceptualizing, and writing for you. All you need to do is focus on your core business.
The Accolade Consultants Difference
Medical Outsourcing Services Tailored for You
Accolade Consultants has been providing medical outsourcing services since 2013. Our founder, Dr. Stephen Broomes, is an accomplished hospitalist and expert witness. He combined his experience in both fields to start this company. Since then, we’ve helped healthcare clinics and practices across the country expand their business.
Our expert virtual medical executive assistants, scribes, and others help doctors and other medical practitioners in their administrative tasks, so they can focus on helping their patients. We’ve also expanded our business to providing outsourced marketing services.
Accolade Consultants now offers medical content writing, search engine optimization, social media marketing, and website design and development. We work closely with you to customize our administrative and marketing services according to your needs and preferences.
Learn more about our team and services from our about us page here.
Get in touch with us
Accolade Consultants is ready to take on administrative and marketing tasks for your medical practice. Fill out our form today to schedule a free consultation.